counter Muller brings back much-loved discontinued yoghurt flavour from the 90s – Forsething

Muller brings back much-loved discontinued yoghurt flavour from the 90s


MÜLLER has announced the return of a 90s icon to its range of yoghurts.

The Apple Crumble Inspired Corner is returning to shelves for customers to enjoy.

A large Müller Corner Originals Apple Crumble Inspired yogurt container and contents, with 90s themed items like a boombox, cassette tape, and bucket hat.
Müller has partnered with 90s TV icon Timmy Mallett to celebrate the return of the Apple Crumble flavour

The 90s flavour is available from today in all supermarkets for just £3 for a four-pack of yoghurts.

The creamy custard flavour yogurt features an apple underlayer and comes with a helping of crumble pieces scattered throughout.

The flavour will form part of its original range of fan-favourites which are brought back from the archives.

The yogurt brand has brought back several discontinued flavours over the past few years.

In 2023, they relaunched there strawberry and chocolate orange balls flavour and the Mississippi Mud Pie Flavour.

Helen Carswell, marketing manager at Müller Corner, said: “There’s a reason the 90s was such a great time.

“That’s why we’re pleased to bring a corner of this retro period back with our Apple Crumble Inspired yoghurt.

“One spoonful and you might just bust out the running man or electric slide.” 

Retro food

Many supermarkets have brought back previously discontinued foods for customers to enjoy.

Nestle recently brought a back a beloved childhood cereal.

The Gold Grahams had vanished from shelves, but made a comeback last month.

Earlier this year, Aldi relaunched an iconic retro sweet.

The Fitty Chewy Candy were spotted on shelves in August.

The nostalgic snacks come in different flavours including Raspberry, Cherry and Grapefruit.

Other supermarkets have also been reintroducing retro food.

Sainsbury’s, Tesco and Morrisons recently brought back the iconic 80s Opal Fruits – a whole 27 years after they were axed.

The individually wrapped chewy squares were re branded as Starburst in 1998.

Why are products axed or recipes changed?

ANALYSIS by chief consumer reporter James Flanders.

Food and drinks makers have been known to tweak their recipes or axe items altogether.

They often say that this is down to the changing tastes of customers.

There are several reasons why this could be done.

For example, government regulation, like the “sugar tax,” forces firms to change their recipes.

Some manufacturers might choose to tweak ingredients to cut costs.

They may opt for a cheaper alternative, especially when costs are rising to keep prices stable.

For example, Tango Cherry disappeared from shelves in 2018.

It has recently returned after six years away but as a sugar-free version.

Fanta removed sweetener from its sugar-free alternative earlier this year.

Suntory tweaked the flavour of its flagship Lucozade Original and Orange energy drinks.

While the amount of sugar in every bottle remains unchanged, the supplier swapped out the sweetener aspartame for sucralose.

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