MORRISONS has launched a new delivery service which will bring fresh groceries to customers in an hour.
The delivery service “Morrisons Now” will be available to shoppers who live near one of the 420 stores participating in the scheme.
The new service brings fresh food to your door within the hour[/caption]
From today shoppers can get fresh food delivered from a Morrisons store to their door within an hour.
Customers can order up to 30 items with a minimum order value of £15.
The service charges a £4.50 delivery fee and the order will be delivered by a delivery partner on a courier bike or in a car.
The supermarket currently offers delivery from 158 shops but promises it will be in the full 420 stores by the end of October.
To order shoppers need to head to Morrisons.com or the Morrisons Groceries app, select Morrisons Now and fill their baskets.
Customers can track their order from the store to their front door through the app.
Charlotte Exell, group online director for Morrisons, said: “We are delighted to offer this service to our customers across the country, supporting them with fresh food delivered fast.
“We know that life is busy and Morrisons Now is here to make those everyday moments easier, delivering what you need, within as little as an hour.”
Shoppers will be able to use an “instant shop” function to quickly build their order.
For an even speedier process, shoppers can save their credit card details and addresses to their account.
A statement from Morrisons said: “Morrisons Now is the latest step in Morrisons commitment to convenience and customer service,
“Giving shoppers more ways than ever to access fresh, high quality food at speed.”
The grocery giant is following other big supermarkets with its speedy delivery service.
Sainsbury’s launched Chop Chop in 2016, starting with only 20 stores it quickly spread to 50 by May 2020.
Meanwhile Tesco offers shoppers Tesco Whoosh also promising to deliver groceries within 60 minutes.
Waitrose uses other platforms such as Deliveroo, UberEats and JustEat to bring shopping to its customers door.
Asda Express delivery has both a rapid one-hour service or a same-day option.
Online supermarket Ocado has an Ocado Zoom operating in certain cities which delivers within the hour.
Morrisons will roll-out the scheme to 420 stores[/caption]
