The journey to crown South Africa’s next cultural ambassador ignited this week as the prestigious White Star Miss Soweto pageant unveiled its Top 20 finalists for its 46th edition.
The announcement created a wave of excitement, setting the stage for a spectacular grand finale in November.
THE MISS SOWETO FINALISTS
The revelation took place at an elegant soirée hosted at the Johannesburg Country Club on Monday, 20 October.
The event marked the official start of the competition.
It introduces a diverse group of extraordinary young women from Soweto and beyond. Each finalist now begins an intensive journey towards the coveted crown.
THE SPIRIT OF COMMUNITY
These twenty aspiring young women will immediately embark on a series of professional workshops.
The programme focuses on developing essential leadership skills and fostering a strong spirit of community service.
This will prepare them for the significant responsibilities that accompany the esteemed Miss Soweto pageant title.
MISS SOWETO, THE TRANSFORMATIVE PLATFORM
This initiative underscores the pageant’s core mission to be more than a beauty contest. It strives to be a transformative platform that equips young South African women with life-long empowerment tools.
Jonita Cuff, Marketing Manager for White Star, expressed her organisation’s pride in the ongoing partnership.
“We are incredibly proud to continue our partnership with the Miss Soweto pageant. It’s a time-honoured platform that champions the empowerment and growth of young women,” Cuff stated.
PEOPLE’S CHOICE AT MISS SOWETO
She highlighted how the finalists inspire with their strength, passion, and determination each year.
The competition now builds towards its grand culmination on 29 November 2025 at the Soweto Theatre in Jabulani.
South Africans can support their favourite contestant by voting for the People’s Choice Award.
As the city buzzes with anticipation, all eyes remain on these twenty remarkable finalists vying for the honour of becoming the next Miss Soweto.
