BLACK Friday is over a month away, but it’s never too early to get prepared for the biggest sale of the year.
Read on to find out more about peak deals season, and what to expect when the best Black Friday deals land in November.
As late November approaches, savvy shoppers will know there’s no better time to pick up a bargain – it’s Black Friday.
While the name suggests a single day of deals, the reality is that the discounts often start much earlier.
In fact, in recent times we’ve seen many major retailers launch their sales at the beginning of November, and running well beyond Cyber Monday.
Shoppers with Christmas gifting for kids shouldn’t missed the huge Argos toy sale that’s just launched, with savings on everything from Barbie to LEGO.
This explainer will guide you through the sales madness, showing you what deals to expect and how to spot a genuine bargain.
Closer to the time, we’ll be keeping this page updated with all the top Black Friday deals as we find them, helping you navigate the best offers from major retailers.
When is Black Friday in the UK?
Black Friday falls on 28th November this year – that’s the day after Thanksgiving in the U.S.
Black Friday is a massive shopping tradition that began in the US during the 1960s. It made its way across the Atlantic to the UK roughly a decade ago and has since exploded in popularity.
Now a global event, Black Friday grows bigger every year, with thousands of brands and retailers worldwide participating in the sales frenzy.
The November sale is a clear rival to the popular UK Boxing Day sales period following Christmas and the next Amazon Prime Day, whose dates have been confirmed for early October.
Black Friday: the best live deals
Black Friday is still a month away, but it would be remiss of us not to bring you these price drops that we’ve spotted online.
The best home & garden deals
- Ninja CRISPi 4-in-1 Portable Glass Air Fryer, £169.99 (was £199.97) – buy from Ninja
- Slumberdown All Seasons 3-in-1 Double Duvet, £28.50 (was £43.99) – buy from Amazon
- Dry:Soon 3-Tier Heated Clothes Airer, £159.99 (was £199.99) – buy from Lakeland
- 6’8 x 4’6 Yardmaster Castleton Anthracite Metal Shed, £249.99 (was £289.99) – buy from Buy Sheds Direct
The best beauty deals
- Mugler Alien Hypersense Eau de Parfum 60ml, £48.50 (was £97) – buy from Boots
- BaByliss Rose Lustre Hair Straighteners, £25.99 (was £45) – buy from Amazon
- Jimmy Choo Flash Eau de Parfum 60ml, £27.50 (was £55) – buy from Boots
- Floravento Foldable Ionic Hair Dryer, £29.99 (was £148.99) – buy from Amazon
- Carey Chain Camera Bag, £99 (was £359) – buy from Kate Spade
The best tech deals
- Apple AirPods Pro 2, £199 was (£229) – buy from Amazon
- Google Pixel 9 smartphone, £599 (was £799) – buy from Very
- Ring Battery Video Doorbell, £39.99 (was £99.99) – buy from Amazon
- Tabwee 10-inch Android tablet, £75.99 (was £159.99) – buy from Amazon
- Coucur Fast Charging Power Bank, £16.14 (was £129.99) – buy from Amazon
- Amazon Fire TV Stick 4K, £25.99 (was £59.99) – buy from Amazon
- soundcore by Anker Q30 Hybrid Active Noise Cancelling Headphones, £42.99 (was £79.99) – buy from Amazon
The best toy deals
- LEGO Harry Potter Knight Bus Toy Set, £36 (was £45) – buy from Argos
- LEGO Technic Off-Road Race Buggy Car Vehicle, £10.40 (was £13) – buy from Argos
- PAW Patrol Fire Rescue Fire Station Playset, £37.50 (was £50) – buy from Argos
- Evo Eclipse Kids 3 Wheel Scooter – buy from Argos
Where to find the best Black Friday deals
Get ready for huge discounts across multiple sectors this Black Friday, from tech and beauty to homeware, toys, and more.
Historically, some of the most impressive savings have been found at major online retailers. Based on previous years’ events, you can expect to find the best Black Friday deals from powerhouse sellers like Amazon, Argos, Very, John Lewis, Currys, and eBay.
Beyond these giants, there are many other retailers and brands that are definitely worth keeping an eye on throughout November for fantastic deals.
Here are several other retailers and brands worth checking out during November:
- Lookfantastic
- Boots
- Oura Ring
- The White Company
- Gymshark
- Ssense
- GHD
- Simba
- Theragun
- Nintendo
- Ninja
- Lululemon
- Dyson Airwrap
- Dr Martens
- Jo Malone
- Glossier
- Harrods
- New Balance
- Jellycat
- Beauty Pie
- Aspinal of London
As Black Friday lands just before Christmas, it’s the perfect time to get a jumpstart on your shopping and save on gifts and toys.
Head over to our Black Friday toy deals page for this year’s biggest bargains.
You can also take a look at our Tonies Black Friday deals guide if you’re on the hunt for even more toys.
How to find the best Black Friday deals
Shopping during Black Friday can feel overwhelming, but with a bit of planning, you can score some incredible deals.
The key is to be prepared and strategic.
- Do your research. Before the sales begin, make a list of the items you want and check their current prices. Knowing the regular price will help you spot a genuine discount and avoid fake deals.
- Compare prices. Don’t assume the first deal you see is the best one. Retailers are all competing for your business, so check different stores and price comparison sites to find the lowest price.
- Start shopping early. Many retailers start their Black Friday deals weeks in advance. By keeping an eye out for these early-bird specials, you can snag great savings before the main event. If you are waiting for Black Friday itself, set an alarm and get an early start to beat the rush.
- Wait for last-minute deals. If you are willing to take a risk, you might find some of the biggest discounts at the end of Cyber Monday. Retailers often offer their final, steepest price cuts to clear out remaining stock.
- Use price comparison sites. These sites are your best friend during Black Friday. They show you the price history of a product, so you can easily see if a “deal” is actually the lowest price the item has ever been.
What was in the sale last year?
Best Black Friday Deals 2024
During last year’s Black Friday was a goldmine, with thousands of deals hitting the web.
Our team of experts waded through all of them – the good, the bad, and the just plain average – to find the genuinely amazing deals.
Here’s a pick of the top deals available last year.
Best Appliance Deals
- Shark Anti Hair Wrap Cordless Vacuum Cleaner: £150 (was £320) from Argos
- Ninja Foodi MAX Dual Zone Air Fryer: £159 (was £229.99) from Ninja Kitchen
- Ninja Creami Ice Cream Maker: £149 (was £199) from Amazon
- Kenwood kMix Stand Mixer: £180 (was £419.99) from John Lewis
- Barista L’Or Sublime Piano Noir: £59.99 (was £151.49)
- Meaco Arete 12L Low Energy Quiet Dehumidifier: £194.98 (was £252.98) from Appliances Direct
- Roomba Combo i5+ Robot Vacuum: £319 (was £649)
Best Beauty Deals
- MAC Go For Gold Golden Heroes: £39 (worth £94) from Boots
- Shark FlexStyle Air Styling & Hair Drying System: £199.99 (was £269.99) from Shark
- Superstar Facial Kit: £44 from Beauty Pie (for members)
- Charlotte’s 3 Steps To Beautiful Lips: £42 (was £70) from Charlotte Tilbury
- Olaplex In Good Repair Hair Kit: £33.75 (worth £67) from Lookfantastic
- GHD Curve Wand Creative Curl Wand Gift Set: £119 (was £159) from GHD
- Color Wow Dream Coat Supernatural Spray: £19.95 (was £27) from Lookfantastic
Best Tech Deals
- Amazon Fire TV Stick Lite with Alexa Voice Remote Lite: £21.99 (was £34.99)
- Sky Stream, Sky TV and Netflix: £19 (was £26) per month
- Amazon Fire TV 55-inch Omni QLED series 4K UHD smart TV: £419.99 (was £749.99)
- Tile trackers (Starter Pack): £29.24 (was £44.99) from Tile
- Echo Dots: £22.99 from Amazon
Best Broadband Deals
- BT Fibre 2 Broadband: £29.99 p/m
- BT Fibre 2 Broadband + Phone: £34.99 p/m
- Sky Stream, Sky TV, Netflix & Full Fibre 75 Broadband: £36 p/m
- Sky Stream, Sky TV, Netflix & Full Fibre 150 Broadband: £38 p/m
- Sky Stream, Sky TV, Netflix & Full Fibre 500 Broadband: £44 p/m
- Virgin Media Gig1 Fibre Broadband: 3 months free then £34.99 p/m
- Virgin Media Bigger Combo bundle: 3 months free then £39.99 p/m
- TalkTalk Full Fibre 150: £28 p/m
- TalkTalk Fibre Entertainment: £42.98 p/m
- EE Full Fibre 300: £32.99 p/m
- EE TV and Full Fibre 300: £43.99 p/m
- Plusnet Fibre: £24.99 p/m
Best Home Deals
- Hexclad 7-Piece Hybrid Stainless Steel Cookware Set: £297.49 (was £439)
- Simba Hybrid Original Mattress: from £449.25 (was £599)
- ProCook Professional X50 Contour Knife Set: £99 (was £149)
- Oodie Original: £32.50 (was £65)
- Oodie Blue Weighted Blanket: £47.50 (was £95)
- Oodie Camel/Black Zip Through Outdoor Jacket: £54.50 (was £109)
- Kudd.ly Weighted Blanket: £39 (was £99)
- Kudd.ly Komfies Heated Slippers: £29 (was £40)
- Kudd.ly Bamboo Bedding Set: £39 (was £113)
Best Food and Drink Deals
- Baileys Original Irish Cream (1 litre): £13 (was £22) from Amazon
- Kraken Black Spiced Rum (1 litre): £25.49 (was £35) from Amazon
- The Glenlivet Founder’s Reserve Single Malt Scotch Whisky: £22.99 (was £39.50) from Amazon
- Jameson Original Irish Whiskey: £24.70 (was £34.90) from Amazon
- Tanqueray No. TEN Gin: £24.50 (was £35.50) from Amazon
Best Fashion Deals
- Monica Vinader: up to 50% off in daily flash sale
- Small Stella Satchel Crossbody Bag: £158 (was £395) from Aspinal of London
- Men’s 997H Shoes: £57 (was £95) from New Balance
- Berghaus Men’s Vaskye Synthetic Insulated Jacket: from £60 (was £120)
- Rocket Dog Women’s Slope Long Boots: from £25.99 (were £110) at Amazon
- Gymshark Training Leggings: £18 (was £30)
- Black Satin Bias Cut Midi Skirt: £12 (was £25.99) from New Look
- Mulberry Alexa Leather Shoulder Bag: £955 from John Lewis
- Phase Eight: 20% off everything
- Adidas Originals Campus 00s Women’s: £70 (was £90) from JD Sports
- Charles Tyrwhitt: 50% off shirts
Best Toy Deals
- LEGO Disney Stitch Buildable Toy with Figures: £44 (was £60) from Argos
Why you can trust The Sun when it comes to Black Friday
You can count on us to find the best Black Friday deals every year. But you’re probably asking, “Why us?”
Our team is full of experts in tech, fashion, beauty, home, and garden products.
We’re not just looking for deals – we’re obsessing over them. Head to our Meet the Sun Shopping team page to find out more about us.
We live and breathe this stuff, and we love sharing what we find.
We’ve spent years learning what makes a product great and what makes a deal even better.
Our promise is simple: we’ll only recommend products we’ve thoroughly vetted and genuinely believe in.
Visit our shopping reviews page, and you’ll see we’ve put hundreds of items through their paces, so you can trust that our picks are worth your hard-earned dosh.
Find your favourite brand’s Black Friday deals in our A-Z directory
