CHRISTMAS might still be weeks away, but shoppers are already snapping up toy bargains.
Morrisons has slashed its prices by up to 50 per cent on big-name brands including LEGO, Barbie and Hot Wheels.
The offers include big brand names including Hot Wheels[/caption]
The half-price sale, running in stores nationwide until October 26, is aimed at helping parents spread the cost of Christmas and judging by the discounts, it’s likely to spark a trolley dash.
What’s on offer?
Among the top deals, Barbie lovers can bag the Sisters Riding Lessons Set for £20, down from £40, and the Barbie Coffee Shop playset for £17.50, half its usual price.
LEGO fans can get building with savings on the Elphaba and Glinda Figures set, now £37.50 instead of £50, while little petrolheads will be revving up over the Mario Kart vs Luigi Track Set, reduced to £25.
And for kids who prefer cuddles over chaos, the Pokémon Sleeping Pikachu plush is now £25, down from £35, perfect for snuggling up on Christmas morning.
Deals galore
The sale is open to customers with a Morrisons More Card, with savings of up to £70 on some items.
Parents have praised the move online, saying it’s a “lifesaver” as the cost of living continues to bite.
The sale comes as supermarkets battle it out to win over shoppers ahead of the festive rush.
Morrisons, which has been running its pre-Christmas toy sale for several years, says it is one of the most popular moments in its shopping calendar.
David Catton, Senior Trader of Toys at Morrisons, said: “As we countdown to the big day, we hope our toy sale will help customers spread the cost of Christmas gift purchasing.
“Our toy sale has become a key moment in the calendar for families looking to get great value on must-have gifts, including sought-after brands.
“This year we’re excited to be stocking our shelves even higher with popular sets from the likes of Barbie, LEGO, Hot Wheels and more.”
So if you’re planning to fill those stockings without emptying your wallet, you might want to get down to Morrisons before it’s game over.
Christmas comes early
Shoppers are already beginning to stock up on Christmas presents ahead of the festive season, in an effort to curb the hefty December bill.
Budget homeware giant Online Home Shop (OHS) previously revealed that more than 5,000 customers have already started ticking off their festive wish lists.
From cosy Santa cushions to fun gingerbread duvet sets and bargain pyjamas, shoppers are piling virtual baskets high in a bid to spread both the cost and the cheer, over the next few months.
Ashley Furness, the brand’s head of buying, explained: “This year, shoppers are planning ahead more than ever, driven by deal-hunting and avoiding last-minute stress.
“Our Christmas range has been flying off the virtual shelves in July and August and customers will need to be quick off the mark to avoid disappointment.”
Christmas toy line up
It comes after Aldi and Lidl launched their wooden toy range, with Aldi showcasing its biggest collection yet – perfect for parents to stock up on gifts.
For those hoping to start stocking up on prezzies ahead of the festive season, John Lewis has revealed what it has billed to be the top toys for Christmas this year.
The department store has unwrapped its hotly anticipated list of top toys for Christmas this year and it’s a mix of nostalgic classics, high-tech favourites and even a wooden toy air fryer.
Argos has also unveiled its top toys for Christmas this year, including a mix of innovative, exciting and sought-after toys.
The list contains 20 items and prices range from £16 to £89.99.
Meanwhile, AO has also revealed a top-notch line up of gift ideas for kiddos this Christmas.
For those parents fed up with the little ones stealing your tablet, the online retailer has slashed the price of its Honor Pad X8a Kids Edition model that’s specially designed for them.
It’s perfect for interactive learning and watching videos, making it a great gift for kids.
AO is currently selling it for £149, down from £179.
How to save at Morrisons
Buying a delivery pass can slash the cost of shopping online if you’re a Morrisons regular.
You also get priorities for Christmas delivery slots.
How much it costs depends on which you get anytime or mid-week, and if it’s for the year, six-months or monthly.
You’ll need to work out the cost compared to how much you spend on delivery without one to see if it’s worthwhile.
Morrisons does a range of wonky veg that can work out cheaper than the main range.
Check websites like Quidco and TopCashback BEFORE you place your order.
Cashback websites PAY you to shop. All you have to do is click through their links and the money is added to your online account.
Search for discount codes on websites like MyVoucherCodes.co.uk and VoucherCodes.co.uk to see if you can get money off at the till.
Follow your favourite shops on Twitter, Facebook and Instagram and sign up to its deals newsletter to get the latest on any offers. We post the best deals in our Sun Money FB group too.
Try switching all of your branded or premium goods for lower level ones and see if you notice the difference.
Morrisons regularly adds new products to its ‘own-brand “savers” range.
This is its value range where prices start from as little as 20p.
It includes all sorts of products including peas, spaghetti, marmalade, jaffa cakes and washing up liquid.
Swap your usual items for savers alternatives and see if you can tell the difference.
Shoppers can earn points with the More Than loyalty scheme when they spend online or in store.
How many points you earn will depend on the offers available at the time, plus you get five points for every litre of fuel at Morrisons petrol stations.
Reach 5,000 points and you get £5 off your shopping, plus there are other offers and coupons and the checkout and via the app.
Shoppers also get cheaper prices that are just for members.
